CyberWisdom Safe Harbor Commentary
A month after the announcement, Facebook was criticized for leaking user data to Cambridge Analytics through third-party applications. A Twitter spokesperson told Threatpost that in 2015, Global Science Research, a company owned by the same researchers behind Cambridge analysts, had “one API access” to “randomly extracting public tweets”.
“According to recent reports, we conducted our own internal review and did not find any personal data about people using Twitter,” the spokesperson told Threatpost. “Unlike many other services, Twitter is essentially public. Twitter can Public speaking, anyone can view and search for public Tweets. ”
According to the spokesperson, GSR visited during the five months from December 2014 to April 2015. Since then, Twitter has made a policy decision, with the exception of ads for all accounts owned and operated by Cambridge Analytics.
“This decision is based on our decision to use Cambridge IV’s business model that is inherently in conflict with acceptable Twitter Ads business practices.” According to Twitter rules, Cambridge Analytics may still be an organic user on our platform.” The spokesperson said.
Cambridge Analytics is a UK-based company that implements political parties that target specific information. The company revealed that it was put into the hot water of Facebook after revealing that it used one of the social networking APIs to collect data from 50 million Facebook users. Cambridge Analytics participated in several high-profile political events, including the presidential bid of Donald Trump and Senator Ted Cruz (R-Tex.).
In 2015, application developer Aleksandr Kogan asked Facebook users who chose his third-party application “thisisyourdigitallife” to obtain information, which the user called “a research application used by psychologists.” In fact, this data is being provided to the Cambridge analysis company.
Kogan owns GSR. The Cambridge, England-based company was founded in 2014 with the goal of “using the power of big data and psychology to optimize marketing strategies.”
Although both cases raise questions about data privacy on social media platforms, there are major differences between Facebook’s data privacy crashes involving Cambridge Analytics and Twitter.
Although Facebook users’ private data is sold through third-party applications that social media giants do not know, Twitter sells public user data to GSRs, allowing them to access data through their APIs. Twitter’s API platform provides broad access to “users’ choice of public Twitter data to share with the world,” said Rob Johnson, senior director of product management at Twitter, in an article outlining Twitter’s API policies.
“Some of our APIs allow users to manage their own non-public Twitter communications (for example, direct messages) and provide this information to developers who are entitled to do so,” he said in the post. “Access to this information is not a license by default and we do not sell direct messages.”
Last week, Twitter tightened its developer platform to make user privacy more transparent. One of the changes is to prohibit developers from obtaining sensitive information from end users – such as ethnic and political belonging.
“Even for those who will never use our developer products, our job is to educate and provide resources for those who want to understand how their data is used in our developer platform,” Johnson said. Mention these changes in the post.
Despite this, Twitter and social media companies still face the risk of data protection policies. According to a recent study by Centrify, 26% of users delete or plan to delete their Facebook accounts, which is the headline news of Cambridge Analytics, which abuses Facebook user data.
“Ilia Kolochenko, chief executive of the high-tech bridge company for cyber security, told Threatpost:” Social media and data privacy are an antonym of design. “Even considering that Facebook and Twitter are currently trying to protect as much user data as possible, the purpose of social media is to share information… Social networks can only educate on privacy issues and better explain that users’ personal data will be used, And under what circumstances. ”
Twitter is the latest company to face backlash for how it handles data privacy after disclosing that it sold data access to a Cambridge Analytica-linked researcher. Engaging post, Read More…
thumbnail courtesy of threatpost.com
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